Amazon is great at changing the paradigm. It revolutionized book buying, with a side effect of virtually eradicating the brick-and-mortar book stores. It created an online shopping paradise, with practically instant deliveries and no-questions-asked returns.
And it attempted to create a checkout-free convenience store concept.
But it looks like on that last one, Amazon got a “no go” result. Which is ironic, as the store name is Amazon Go.
Amazon keeps scaling back the concept, and recently announced that it will be closing down another store, this time in Woodland Hills, CA, reducing the total number of stores from 30 at its peak, to just 16.
The Woodland Hills store was opened in November 2022. Measuring approximately 5,000 sq. ft. with front of house measuring approximately 2,400 sq. ft., the store is an Amazon Go format developed specifically for suburban locations offering an expanded selection of grab-and-go food and beverage items, including a broader range of beer and wine, and a made-to-order kitchen.
The store is equipped with “Just Walk Out” technology. A low-tech variety of this concept is widely used in California: people enter the store, grab whatever they want, and run away without paying. Could it be why Amazon Go is shrinking its base?
Don’t get this wrong: we are all for progress. But we are also for common sense and for objective understanding of human nature. Thus, we suggest that if you plan on implementing a new technology, or even a new consumer product, in your convenience store or QSR, we’ll be happy to assist you with thorough demographic analysis of the extended trade area, demographic report by address, demographic reports by radius – which, in includes the traffic flow demographics.
You can contact us online at https://csite.ticon.co/ or schedule a conversation with our experts using this Calendly link.
We are open.
