Not all performance drops are operational. Our Impact Analytics reveals how traffic changes due to road closures, events, or new competitors affect store performance, so you can respond strategically.
Stores often underperform due to outside influences. Ticon identifies the root cause with location-specific traffic data for effective store performance management.
Road closures
See how lane reductions, detours, or long-term construction may have redirected traffic away from your site.
New competitors nearby
Learn how new business openings shift traffic patterns and impact your store’s performance.
Local events & festivals
Understand short-term traffic surges that drive or disrupt sales - like concerts, parades, or sporting events.
Long-term behavioral shifts
Detect lasting changes in traffic and demographic trends that could signal changing commute patterns or area development.
Accurate retail store performance analysis starts with reliable, historical traffic data. With our insights, you can:
• Identify the cause of unexplained sales drops
• Optimize marketing or staffing with historical traffic trends
• Decide whether to invest, relocate, or remodel a struggling site
• Benchmark performance before and after competitor openings
Empower your team with a traffic-based retail performance management tool designed for smarter decision-making.
Ticon combines verified traffic volumes, directional flow patterns, historical trends and driver’s demographics to show how traffic around your store has changed over time.
Whether you run a QSR, gas station, car wash, or retail location, Ticon helps you analyze performance before and after key events - so you can clearly see how traffic changes are impacting your business.