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Keeping it cold should not freeze your business

April 10, 2025
3 min read

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The convenience store industry’s interests are well represented by NACS!

The House of Representatives recently voted in favor of two Congressional Review Act (CRA) measures that would overturn two older regulations mandating stricter energy efficiency standards for commercial cooling appliances. One would impose tougher efficiency standards for walk-in coolers and freezers, and the other would do the same thing for commercial refrigerators and freezers.

Ahead of the vote, NACS, along with the National Grocers Association and FMI – The Food Industry Association, sent a letter expressing support for the resolution would overturn the Department of Energy’s (DOE) final rule on energy standards for walk-in coolers and freezers, which requires store owners that use this equipment to invest in expensive, highly specialized refrigeration equipment starting in 2029.

In the letter, the associations wrote that “retailers may not have the ability to take on the significant, upfront expense of this government-mandated technology upgrade, because they are already dealing with record-high costs for labor, utilities and merchandise. Additional financial pressures mean retailers would either be forced to absorb these costs at great risk to their own business or pass them along to consumers in the form of higher prices.”

In other words, the small store operators would’ve had to spend the money they don’t have on problems that don’t exist. Thank you, NACS, for guiding the House of Representatives to a smart decision that protects the small business!

We hope that the coolers and freezers the c-store operators have are in top condition, because, as it was pointed out recently, the trendy Gen Z customers like their coffee iced.

Speaking of which, if you would like to know what your customers want, just ask Ticon!

With Ticon, you can get a clear picture of retail store demographics: their age, gender, income levels. And not just for the local area but also for the drivers that speed by your store – but may stop by to grab that cup of java, whether hot or cold.

The science of knowing who drives past your store is called Traffic Flow Demographics, and currently the best source of this information – for any place in the country – is Ticon, a renowned expert in location intelligence.

Ticon’s new product is available with nationwide coverage and high granularity, at Ticon’s industry-leading accuracy and precision.

So, if you want to be ahead of the coffee game, give us a call to talk about product selection optimization with Ticon’s highly granular data.

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