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Bankable Feasibility Studies and Sales Projections for Single-Tenant Retail Investments

December 22, 2025
5 min to read

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SRS Real Estate Partners’ $7.6 million sale of two single-tenant assets in Georgia and South Carolina, an Arby’s drive-thru and a medical retail plasma center, highlights investor demand for long leases and durable cash flows in formats driven by convenience and repeat visits. The underwriting challenge is demonstrating that customer flow can sustain revenue, margins, and debt service, addressed by bankable feasibility studies and defensible sales projections. A bankable feasibility study delivers quantitative clarity on demand, competition, and performance with lender-ready reports featuring site ranking, market demand, five-year sales projections, and detailed traffic analyses including directional AADT. C-Site's Sales Projection Report provides transparent, auditable, multi-year sales projections based on standardized spatial analysis, traffic data, market demand, and competitive supply analysis. Lenders trust these studies due to their accuracy, transparency, and scope, with traffic estimations validated by extensive field testing achieving over 90% accuracy. High granularity in traffic data, including 15-minute bins, directional counts, and differentiation between weekday and weekend patterns, is critical for formats like drive-thru QSRs and medical retail. The study’s projections integrate directly into underwriting models for DSCR, NPV, and payback, enabling scenario testing with detailed inputs. Use of cross-verified granular data can increase ROI by up to 28% over decisions based on coarse data. Additional demographic traffic data improves merchandising and pricing assumptions. Practical insights note that not all high-AADT sites are optimal due to factors like speed fall and approach-direction volumes, and competitive clustering can increase overall demand. Traffic pattern insights also aid operational planning to maintain bankable performance. Given ongoing capital interest in NNN assets reliant on convenience and habitual visits, bankable feasibility and sales projections with detailed, validated data are essential. These studies provide lender-grade evidence and support operational decisions post-acquisition to keep financial performance on track.
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feasibility study, sales projection, single-tenant retail, directional AADT, traffic analysis, lender-ready, bankable study, real estate investment